What is SEO?
Search Engine Optimisation, known as “SEO”, is the process of optimising your website in order to improve its visibility in search engines.
The goal is to ensure your website can be found in the organic search results and is readily available for potential customers once they search for a term related to your product or service.
What is Technical SEO?
Technical SEO includes elements like website speed, mobile-friendliness, HTTPS security, URL structure, and accessibility
What is Onsite SEO?
Onsite SEO includes web site title tags, meta descriptions, header tags, images, keywords and content quality and relevance
What is Offsite SEO?
Offsite SEO includes backlinks, social media presence, and other off-site signals
What is Content Analysis?
Content Analysis includes number of words on the page, how often the keyword is used
How is SEO evolving?
SEO is constantly evolving and keeping up to date with the latest techniques is very important. SEO in 2021 is about focusing on establishing your E-A-T (expertise, authority and trust) and I believe the most important thing is satisfying user intent.
Does SEO still work?
Yes, SEO still works. It’s definitely getting harder to accomplish goals and establish a steady stream of organic traffic. Google and other search engines are constantly moving the goal posts. Organic search is losing it’s share of clicks but is still one of the best sources of traffic for websites.
How much does SEO cost?
Our monthly SEO packages start at €1,000+VAT and range to €3,000+VAT. The cost depends on the number of pre-agreed deliverables to be carried out each month. For example: are we writing new copy on your behalf for page or blog content? Are there a vast amount of product pages or collections to be optimised? Are we working on a Digital PR campaign for your brand to drive backlinks?
Why do I need an SEO agency?
SEO is constantly evolving and changing. In 2020, Google confirmed that it released over 4,500 changes to search. It’s crucial to stay on top of these changes and an SEO agency offers the skills and techniques needed to do so.
We have the experience to optimise your search and can educate you on how to maintain these rankings. We make the constant updates on our end to suit you. Whether you’re looking to offload all search marketing efforts, or hoping to take a hands-on approach, we use strategies that are long-term, sustainable solutions.
Once I start SEO, how long will it take to get ranking?
Anywhere between 3-12 months. SEO is a long-term marketing tactic so don’t expect to see results right away but once you start to see some results, over time your SEO will continue to grow. When your ranking improves, your traffic improves to your website as traffic is generally a direct result of an increase of ranking.
When Will You See Results?
Almost all websites will see an increase in rankings and traffic within the first 4 to 8 weeks. This does not always mean an increase in converting traffic, as the rankings could be coming from 100 to 20, for example. But, expect SEO to take 4+ months to begin to repay the investment.
Can you guarantee my ranking with SEO?
We don’t offer a guarantee and any good SEO agency shouldn’t either. What we can do is send as many positive signals to Google as possible and ensure that your User Experience and Keyword Strategy is optimal. By doing this we will be giving your site the best chance possible of achieving high rankings.
What we can guarantee to you is a team who pay great attention to the ever-changing ranking algorithms. Fresh Trend SEO have been constantly optimising sites and content for years, gaining expertise that has built many successful websites. If you have the investment and the patience, then sit tight, as SEO can generate a fantastic ROI for your company. Be sure to check out some of our case studies to see some previous SEO success stories!
Is SEO dead?
No, SEO is not dead. Search engines are providing answers within search results and the result is less traffic being directed to website owners. SEO is getting more competitive because more companies are investing in organic traffic.